The Ellinikon

LAMDA Development’s vision for The Ellinikon is to create one of Europe’s largest and most forward-thinking smart cities — a 6.2 million m² transformation of Athens’ coastal front, anchored by a world-class Metropolitan Park and vibrant public spaces.

Athens Reimagined — Before It’s Built

‍SmartPixel delivered an immersive, showroom-based 3D sales experience designed to support early-stage selling and stakeholder alignment.Through real-time navigation, panoramic overviews, and intuitive touch interaction, the solution helped buyers, investors, and internal teams explore the project’s full scale and vision — before construction began.

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High definition building

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Master planned community

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Volumetric environment

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Plan viewer comparision

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Interactive videowall

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Beachfront

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Showroom

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3D panoramic views